Module 5
Precision & Evidence
Trade vague adjectives for concrete numbers and nouns.
Read a bit first: How to Be More Specific (and Stop Being Vague) · How to Back Up a Claim With Evidence
By the end you can
- ✓Replace vague intensifiers with specifics
- ✓Anchor claims in evidence a skeptic would accept
- ✓Translate data into a single clear insight
Executives discount vague language automatically. 'Significant', 'soon', 'a lot', 'much better' carry almost no information. Precision builds trust: when you're specific, people believe you've actually looked. The skill is converting impressions into concrete, checkable claims.
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